Breitling is among the most established Swiss watch manufacturers.

Breitling has been manufacturing timepieces since 1884, making it older than many other Swiss watch brands. Particularly, Breitling is known for its pilot watches, and its model ”Navitimer” has become an iconic watch model in the watch industry today. Because of its rich heritage, Breitling has achieved a lot and made a lot of different timepieces – many of which are built to last and for professionals.

In this article, we are looking closer at Breitling serial numbers and how you can identify a Breitling timepiece with the help of its serial number.

Breitling serial numbers: How do they work?

Each Breitling timepiece – like most other luxury watches – is equipped with a unique serial number that is specific to that exact watch. Almost like an identification number.

This serial number system helps to identify a watch’s production series and to keep track of its manufacture and sale. 

Serial numbers can also help identify if a watch is authentic.

During production, each individual Breitling watch is etched with a unique serial number to differentiate it from the others in the production series.  Normally, the serial number can be found engraved on the case back, but sometimes also in between the lugs behind the strap or bracelet.

For its serial number, Breitling has used several different formats over the years. Until 1979, Breitling used a 6 or 7-digit serial number. Following that, Breitling used a 6 or 8-character serial starting with a letter that identifies the material used.

Earlier Breitling watches can be dated using the serial number, but later Breitling watches can only be dated with help from Breitling.

What do the Breitling reference and serial numbers mean?

The reference number is the model number. This relates to a specific model. Breitling uses a particular reference number format which gives information about the watch. You can read all about Breitling reference numbers in our complete guide.

The serial number, on the other hand, is a unique number for a watch to keep track of when it was made, sold, and where it was sold, just to mention a few reasons why it is used.

How to tell how old your Breitling is with its serial number

It is possible to tell how old some Breitling watches are with the help of the serial number, however, it is not possible for all watches nor for all times. The Breitling serial numbers can be used to date your Breitling’s production year using the list of Breitling production years and serial number spans below.

Around the 2000s, Breitling began stamping watches with production dates. The stamps are coded by week and year and are located on the case between the lugs at the bottom of the watch. You may use a loupe to see it, and you need to remove your strap or bracelet.

The date stamps are coded into a four-digit number that represents the week and year the watch was manufactured. The first two numbers state the week (1–52) and the last two mark the year.

Do fake Breitling watches have serial numbers?

That your Breitling has a serial number is absolutely no guarantee that it is authentic. Counterfeiters can easily engrave the serial number if they want. Some fake Breitling watches will have serial numbers engraved and others won’t.

The best is always to visit a Breitling retailer or watchmaker for help with authenticating it.

Breitling serial number check for vintage watches from 1944 to 1978

• 1944: 563659-568959
• 1945: 568971-636507
• 1946: 636508-692266
• 1947: 703562-717737
• 1948: 717784-728688
• 1949: 728724-740210
• 1950: 740405-769843
• 1951: 769844-808456
• 1952: 808457-817915
• 1953: 817916-832126
• 1954: 832127-844123
• 1955: 844124-868778
• 1956: 868779-889562
• 1957: 889563-898029
• 1958: 898830-910504
• 1959: 910505-922163
• 1960: 922164-933063
• 1961: 933064-947803
• 1962: 947804-963553
• 1963: 963554-975997
• 1964: 975998-1002734
• 1965: 1002735-1060398
• 1966: 1060399-1122809
• 1967: 1122810-1204581
• 1968: 1204582-1262904
• 1969: 1262905-1337825
• 1970: 1337826-1356899
• 1971: 1356900-1382203
• 1972: 1382204-1406566
• 1973: 1406567-1426969
• 1974: 1426970-1433372
• 1975: 1433373-1439417
• 1976: 1439418-1442922
• 1977: 1442923-1448464
• 1978: 1448465-1448473

Breitling serial number check for non-chronograph watches from 1944 to 1978

• 1944: 298262 – 313351
• 1945: 313352 – 354254
• 1946: 354255 – 406688
• 1947: 406689 – 417234
• 1948: 417235 – 448093
• 1949: 448094 – 467655
• 1950: 467656 – 498512
• 1951: 498513 – 592542
• 1952: 592543 – 646974
• 1953: 646975 – 660248
• 1954: 660249-690037
• 1955: 690038 – 740339
• 1956: 740340 – 861841
• 1957: 861842 – 881067
• 1958: 881068 – 890396
• 1959: 890397 – 903387
• 1960: 903388 – 917613
• 1961: 917614 – 971814
• 1962: 971815 – 995108
• 1963: 995109 – 996458
• 1964: 996459 – 998198
• 1965: 998199 – 1000198
• 1966: 1000199 – 1002543
• 1967: 1002544 – 1002743
• 1968: 1002744 – 1002943
• 1969: –
• 1970: 1003104 – 1003153
• 1971: 1003104 – 1003153
• 1972: 1003154 – 1003213
• 1973: –
• 1974: –
• 1975: 1003214 – 1003713
• 1976: 1003714 – 1004083
• 1977: 1004084 – 1004183
• 1978: –

Do you have any additional questions regarding Breitling serial numbers, consult one of our watch experts here!

The post Breitling Serial Numbers – a Complete Guide appeared first on Millenary Watches.

The movement is the most crucial part of a watch. It is the beating heart inside. Breitling is a watch brand that isn’t necessarily known for its in-house calibers.  Whilst Breitling has invested resources into developing and manufacturing in-house movements, most of the calibers that Breitling has used over the years have been externally sourced movements.

But in recent years, Breitling has released several in-house calibers and introduced numerous of its collection to those movements.

Something that can be a bit deceiving about the Breitling calibers is that they name the calibers it uses, which gives the impression that it is an in-house movement. At the same time, the external movements that Breitling uses have been modified to meet the requirements Breitling has. This also means giving them a specially-made rotor which gives the impression that it is in-house. But with this said, it’s easy to comprehend why people can mix up the brand’s in-house and non-in-house.

In terms of watches and movements, Breitling is known to be a chronograph specialist. In fact, Breitling has come up with several new inventions, including releasing the first self-winding chronograph ever in 1969 as well as inventing the two independent push-pieces. It’s safe to say that Breitling has played an important role in the technical development of the chronograph complication, with that said, it doesn’t come as a surprise that Breitling’s flagship caliber is the in-house caliber B01.

To further develop its in-house movements and become a major player in its segment, Breitling built a high-tech factory named Chronométrie in La Chaux-de-Fonds, dedicated to its in-house calibers. 

Breitling’s digital watches calibers

A slogan that Breitling uses is ”Watches for professionals”. And to develop tool watches that meet the requirements professionals have, the brand has developed a number of digital watches. These watches are naturally quartz and battery-powered. The quartz movements that Breitling uses are in-house made and equipped with SuperQuartz, which means they are ten times more accurate than the standard quartz equivalents.

Breitling in-house calibers manufacturing

For manufacturing their in-house calibers, Breitling has developed an industrial production-chain system that streamlines the movement assembly. ”Each movement is individually monitored by an ultra-sophisticated software program that automatically directs it towards the appropriate work station, along a route alternating between fully automated stations and others requiring manual intervention. All the adjustment phases are also integrated within this process, which means that each movement emerging from the chain is ready to face the stringent tests conducted by the COSC. Breitling thereby guarantees the reliability of its “instruments for professionals”, including in large-scale production.”

All of the movements that Breitling use are COSC-certified.

Breitling in-house calibers

B01

• Power reserve: 70 hours
• Jewels: 47
• Beat rate: 28800
• Models using this caliber: Navitimer, Chronomat, Premier, Transocean Chronograph, Avenger, Navitimer 8, Montbrillant

B01C

• Improved and modified B01 caliber by Breitling’s “innovation team” Chronoworks.
• Power reserve: 100 hours
• Jewels: 47
• Models using this caliber: SuperOcean Heritage Chronoworks®

B02

• Power reserve: 70
• Jewels: 47
• Beat rate:28800
• Models using this caliber: Cosmonaute

B03

• Power reserve: 70
• Jewels: 47
• Beat rate: 28800
• Models using this caliber: Navitimer Rattrapante

B04

• Power reserve: 70
• Jewels: 47
• Beat rate: 28800
• Models using this caliber: Chronomat, Transocean GMT, Breitling for Bentley GMT, Chronoliner, Navitimer GMT

B05

• Power reserve: 70
• Jewels: 56
• Beat rate:28800
• Models using this caliber: Transocean Chronograph Unitime, Breitling for Bentley Unitime

B06

• Power reserve: 70
• Jewels: 47
• Beat rate: 28800
• Models using this caliber: Bentley B06, Bentley B06 S

B12

• Power reserve: 70
• Jewels: 47
• Beat rate: 28800
• Models using this caliber: Avenger Hurricane 24H

B14

• Power reserve: 42
• Jewels: 38
• Beat rate: 28800
• Models using this caliber: Chrono-Matic

Non in-house Breitling calibers

B20

• Power reserve: 70
• Jewels: 28
• Beat rate: 28800
• Models using this caliber: Superocean Heritage II, Navitimer 8 Super 8.

This movement is not in-house but based on Tudor’s caliber MT5612 and then modified.

B35

• Power reserve: 70
• Jewels: 41
• Beat rate:28800
• Models using this caliber: Galactic Unitime, Navitimer 8,

B09

• Power reserve: 70
• Jewels: 47
• Beat rate:28800
• Models using this caliber: Navitimer 1959

B10

• Power reserve: 42
• Jewels: 21
• Beat rate: 28800
• Models using this caliber: Transocean Date, Transocean,

B11

• Power reserve: 42
• Models using this caliber: Chrono Callisto, Old Navitimer Mecanique Patrouille de France,  Old Navitimer Mechanique

B13

• Power reserve: 42
• Jewels: 25
• Beat rate:28800
• Models using this caliber: Chronomat Evolution, Chrono Cockpit, Super Avenger, Superocean Chronograph, Avenger, Superocean Heritage, Galactic Chronograph II, Chronograph Steelfish, Superocean Heritage II, Aviator 8 chronograph, Colt Chronograph, Super Avenger II, Superocean Chronograph, Navitimer 1, Premier, Navitimer Heritage

B13B

• Power reserve: 42 hours
• Models using this caliber: GT, GT Racing

B15

• Power reserve: 42 hours
• ETA 2892-A2 base
• Models using this caliber: Duograph

B16B

• Power reserve: 42
• Jewels: 30
• Beat rate: 28800
• Models using this caliber: Transocean 38

B17

• Jewels: 25
• Beat rate: 28800
• Models using this caliber: Avenger Seawolf, Superocean Arrow, Superocean Steelfish, Colt, Superocean, Avenger Seawolf, Avenger II,Navitimer 8, Navitimer 1, Superocean II

B18

• Power reserve: 42 hours
• Models using this caliber: Navitimer QP 95

B18B

B19

• Power reserve: 42
• Jewels: 38
• Beat rate:28800
• Models using this caliber: Breitling for Bentley Mark IV, Montbrillant, Chrono-Metic, Navitimer, Transocean

B21

• Power reserve: 42
• Jewels: 25
• Beat rate: 28800

B22

• Power reserve: 42
• Jewels: 21
• Beat rate: 28800

B22LC

B23

• Power reserve: 42
• Jewels: 27
• Beat rate: 28800

B24

• Power reserve: 42
• Jewels: 25
• Beat rate: 28800

B25B

• Power reserve: 42

B26

• Power reserve: 42
• Beat rate: 28800

B26B

• Power reserve: 42
• Jewels: 21
• Beat rate:28800

B27

• Power reserve: 42
• Jewels: 38
• Beat rate: 28800

B27B

• Power reserve: 42

B28B

• Power reserve: 42

B29

• Power reserve: 42
• Jewels: 38
• Beat rate: 28800

B29B

• Power reserve: 42 hours
• Beat rate: 28800

B30

• Power reserve: 42
• Beat rate: 28800

B31

• Power reserve: 42
• Beat rate: 28800

B32

• Power reserve: 42
• Jewels: 21
• Beat rate: 28800

B33

• Power reserve: 42
• Beat rate: 28800

B34

B35LC

• Power reserve: 42

B36

• Power reserve: 42

B37

• Power reserve: 43
• Jewels: 27
• Beat rate: 28800

B38

• Power reserve: 42
• Jewels: 27
• Beat rate: 28800

B39

• Power reserve: 42

B40

• Power reserve: 42

B41

• Power reserve: 42
• Jewels: 38
• Beat rate: 28800

B41B

• Power reserve: 42
• Beat rate: 28800

B41LC

• Power reserve: 42

B42

• Power reserve: 42

B43

B44

• Power reserve:42
• Jewels: 21
• Beat rate: 28800

B44B

• Power reserve: 42

B45

• Power reserve: 38
• Jewels: 25
• Beat rate: 28800

B47

• Power reserve: 42

B47B

• Power reserve: 48

B48

• Power reserve: 42

B49

• Power reserve: 42
• Jewels: 21
• Beat rate: 28800

Quartz Breitling movements

• B50
• B50L
• B51
• B52
• B53
• B55
• B55B
• B56
• B57
• B58
• B59
• B60
• B61
• B62
• B64
• B65
• B66
• B67
• B68
• B69
• B70
• B71
• B72
• B73
• B74
• B75
• B76
• B77
• B78
• B79
• B80
• ESA965313

The post Breitling Calibers: a Complete List appeared first on Millenary Watches.

When most people think of Breitling, In-house movements are not what comes to mind. At the same time, when thinking about a chronograph, Breitling is usually at the top.

Building your own movements as a watch manufacturer is a big deal in the watch industry. Just like a car manufacturer gets more prestige when using its own developed and assembled engines, a watch that uses an in-house movement offers a greater value proposition to the customer than a watch that doesn’t have it.

Today, there are far fewer watch manufacturers that make their own in-house movements than those that do not.

This makes in-house movements still rare and something quite special.

Breitling’s watches have mainly used off-the-shelf ETA movements, whilst all COSC certified. But for its clients looking for a high premium timepiece that competes with other offerings on the market, equipped with in-house movements, Breitling followed the same path and in 2009, Breitling announced its first-ever in-house caliber.

Since Breitling is known for its iconic chronographs, it doesn’t come as a surprise that the first in-house movement to be released by Breitling was a chronograph movement. The new movement was a result of research and development by Breitling since 2004. The result was the new 01 caliber. 

Today, the Breitling caliber B01 is used in a number of collections and has received almost an iconic status.

In this article, we are looking closer at this iconic movement – the Breitling in-house caliber B01.

Breitling in-house caliber B01

It’s safe to say that the release of the B01 was a huge achievement for Breitling. The first in-house caliber took Breitling from being a watch assembler (whilst having a long and respected history) to being a brand that gets to play in the big league with the other big Swiss watch companies.

Developing an in-house movement is not an easy feat. This can be seen from the time it took from the first drawing to the finished product launched. The Caliber B01 was sent by Breitling to COSC for testing in 2006, and after adjustments and perfections, the movement went into mass-production.

The caliber has a thickness of 7.2mm and a diameter of 30mm. Like all Breitling’s movements, the Breitling caliber B01 is COSC certified. As mentioned, the B01 was the first entirely in-house made caliber, but since, Breitling has introduced a number of new in-house calibers such as the B04 and B05 movement. These are based on the tried and true movement construction that the B01 has. The Caliber B01 is a self-winding mechanical chronograph movement.

The idea from the very start for the new in-house caliber was to make it a mass-produced movement that would be used for a lot of Breitling’s chronograph watches.

In order to make the manufacturing of the movement possible, Breitling built the Chronometrie 2 facility in La Chaux-de- Fonds whose purpose is to solely focus on the making of their in-house calibers. Both the B01 and the future in-house calibers that the brand would come to release in the following years. The new facility opened in 

It’s safe to say that the new Breitling caliber B01 was a success. In 2011, Breitling produced 40,000 B01 calibers.

Breitling in-house caliber B01 details and specifications

The Breitling caliber B01 is a column-wheel chronograph that uses a vertical coupling system. The latter eliminates hand jumping when the chronograph function is activated and reduces the risk of differences in its displays. Furthermore, the Caliber B01 uses a special index regulating system inside the movement which allows for an easy rate adjustment.

It has a patented auto-centering system for the reset hammers of its chronograph function. This system means that each individual caliber does not need to be individually adjusted. This, of course, helps streamline the manufacturing process and enable a mass-producing of the caliber.

It incorporates 47 jewels and offers a 70-hour power reserve, powered by one single barrel. It has a modular design which makes the movement easier to service. This also enables an instantaneous date-changing function. The B01 beats at a frequency of 4 Hz and the chronograph function is operated with a precision of 1/4th of a second. In traditional Breitling chronograph fashion, the B01 has a three-register layout and the registers are placed at 3, 6, and 9.

The register at 3 displays 30-minutes, the register at 6 displays 12 hours, and the register at 9 displays 60 seconds. The movement is equipped with a bimetallic automatic rotor. For improved resistance to shocks, it has a Kif shock absorber. As you would expect for a chronograph movement, it uses a column wheel. Lastly, it has a vertical clutch system which brings the benefit that it can start the timing function without effort at any time without affecting the pointer.

Breitling Caliber B01 finish

You can say that the Breitling caliber B01 is an industrialized movement. It is mass-produced and has far from the finish of watches from brands such as Patek Philippe or 

But again, that’s not the point of this movement. The caliber does not have a “Haute horology” finish but rather an industry-like finish on all parts. Much of this has to do with the fact that the movement is mass-produced, but also to keep the production costs down.

The finishing on the B01 caliber includes a Côtes de Genève pattern, diamond-polished bevels, snailing, and circular graining.

Models that use the Breitling Caliber B01

Today, a large number of watches use the caliber B01. Furthermore, even a larger number of Breitling watches use the several new caliber variations of the B01 (such as, as mention previously, the B04 and B05).

Collections from Breitling that use the B01 caliber include:

• Chronomat 01
• Chronomat 41
• Chronomat 44
• Montbrillant 01
• Transocean Chronograph
• Navitimer 01

Breitling Caliber B01 Specifications

• 47 jewels
• 70-hour power reserve
• 4 Hz/28,800 vph frequency
• Index regulating system
• Column-wheel
• Vertical clutch
• Instantaneous date change
• Column-wheel chronograph
• Vertical coupling system
• COSC certified
• 7.2mm thickness diameter of 30mm
• Bidirectional rotor
• Kif shock absorber

Tudor and Breitling partnership

In 2017, Breitling and Tudor announced a partnership which meant that Tudor would use the Breitling B01 caliber for its Heritage Black Bay chronograph that they released the same year.

Essentially, this deal is an exchange between the two brands, since Breitling gets to use Tudor’s in-house caliber MT5612 movement to power its Superocean Heritage II. Breitling has, in turn, renamed it the B20 after its modifications.

Tudor’s modifications to the B01 caliber include a  tungsten winding rotor, variable inertia balance wheel, silicon balance spring, and the axis.

The post Breitling Caliber B01 Ultimate Guide appeared first on Millenary Watches.

Breitling is a brand that is known to make durable, sporty, and innovative watches – sometimes with the help of digital elements in them.

Many of Breitling’s watches are professional watches that truly make a difference for the people wearing them. At the same time, to widen its line, Breitling also offers dressier watches that are more attractive to the general public. Breitling is probably most known for its chronographs, and specifically its Navitimer model. Breitling has received lots of credit for its chronograph movements as they are considered really good.

But if you have seen the reference numbers on a Breitling watch, you’ve maybe been overwhelmed. Breitling doesn’t have short reference numbers such as Patek Philippe, for example, 5711. Instead, Breitling’s reference numbers are a long line of letters, dots, and numbers that, as a result, are impossible to memorize.

This, of course, can make it a bit more difficult to talk about a specific timepiece, since you cannot refer to its reference number.

But while the Breitling reference numbers are hard to remember, and maybe unnecessarily long and complex, they actually have a great thought and purpose.

In this article, we share what the Breitling reference numbers mean, and what information you can get solely by looking at the reference number.

Breitling reference numbers

All watch brands use reference numbers for their different models for the purpose of easily identifying a model, rather than having to say the full model name.

Let’s take a Rolex example. Rather than saying ”Rolex Daytona White mother of pearl & diamonds”, you can simply say the reference number: 116503.

In the same way, Breitling uses reference numbers to make it easier to identify specific watch models. Now, before we move on, it’s important that you know that there’s a difference between a watch’s serial number and reference number. The reference number is the same thing as the model number, which simply refers to a specific model, however, the serial number is unique to each and every timepiece, to make it easier to identify it for different reasons, such as insurance and theft.

Over the years, Breitling’s reference number has changed slightly, and this means that there’s a bit of a disconnect between the modern and older watches if you are to look at the reference numbers you’ll learn today.

The good news is that Breitling has used the same reference number system since 1991 which makes it a lot easier to follow the same reference structure and format when examining what these really mean.

What are Breitling reference numbers?

Like many watch brands, each number in Breitling’s reference numbers provides information about the timepiece. The reference number normally consists of six characters, followed by six characters. The last characters focus on the finish of the case, the dial, and its color.

The reference number on Breitling watches can be found on the caseback (like on most watch brands).

An example of a Breitling reference number is AB0121211C1P1. This is the reference of a Breitling Navitimer. Now, since Breitling makes so many Navitimer variants, it is good to have the reference number and know how this is used, because, with the help of the reference number, you can know exactly which watch it is and how it looks.

This is the format Breitling reference numbers have:

1 – Single letter representing the Case Material

2 & 3  Two numbers or letters representing the Movement used

4  Single number designating if the movement is COSC Certified

5 & 6  Two numbers representing the Model Type

7 & 8  Two numbers representing the bezel/case Finish

9  Single letter representing the Dial Colour

10, 11 & 12 – Three numbers representing the Design of the Dial

The first letter of the Breitling reference numbers refers to the case material. Breitling reference numbers begin with a letter. In my example above, the reference number used the latter ”A”. If you look at the list below, you’ll find that it features a stainless steel case.

Letter in the first position: Case Material

A = steel bezel/case

B = steel bezel/case/gold riders

C = rose gold bezel/steel case

D = yellow gold bezel/steel case

E = titanium bezel/case

F = 18k bezel/titanium case

G = white gold bezel/steel case

H = 18kt rose gold bezel/case

I = not in use at the moment.

J = 18kt white gold bezel/case

K = 18kt yellow gold bezel/case

L = platinum bezel/case

M = blacksteel bezel/case

N = carbon case

P = platinum bezel/steel case

R = red gold bezel/case

T = palladium bezel/case

V = black titanium case and bezel

X = Breitlight® case

Y = ceramic bezel/steel case

Numbers in position 2 and 3: Movement (Calibre)

The numbers in the second and third position refer to the watch’s calibre. Breitling uses a rather complex system of numbering its movements, and so this is why it can be a little tricky to know which movement is used, through the reference number.

Any number that is 50 or above means that the movement in the watch is quartz. Furthermore, watches that have a Breitling in-house movement have the letter B before the number.

As for my reference number example above ”AB0121211C1P1”, you can see that the steel Navitimer features an in-house Breitling caliber.

If the reference number doesn’t feature a ”B” before the caliber number, it means that the movement used in the watch is not in-house. In other words, it is sourced from another manufacturer.

To quickly summarise. Numbers from 10 to 49 in the second and third position means that the watch features a mechanical movement. numbers with 50 and above mean that it is a quartz movement.

Number in position 4  COSC Certification

The number in the fourth position also refers to the movement, but not in the way you may think. The fourth digit actually refers to COSC certification, and whether the timepiece is a certified chronometer.

If the fourth number is:

0: It means that the watch doesn’t have a COSC certification.

3: Means that it has a COSC certification

While this number is true for many Breitling pieces, it is not true for all.

Have in mind though, that Since 1999 and 2000, almost all Breitling watches have been COSC certified.

Other numbers used in the fourth position

Other numbers have been used in the fourth position of Breitling reference numbers, and this makes it slightly more tricky.

Note: For the watches with Breitling in-house movements, there is no information about COSC, and the simple reason is that all of Breitling’s in-house movements are COSC

Numbers in position 5 & 6:  Model Type

The digits in the 5th and 6th position refer to the model type of the watch.

These digits describe the model type, but the catch is that these numbers are also used for different models.

Numbers in position 7 & 8:  Finish on the bezel and case

The digits in the 7th and 8th position refers to the finishing. However, there’s a bit of a debate about whether this is only true for the bezel or if it includes the case as well.

These numbers describe the finishing of the watch/bezel:

10 Satin/brushed/titanium finish

11 No special finish

12 Polished finish

13 Satin & polished sections

53 Diamond bezel

The catch is that this format is not true to all models, as some models adopt the same format, but don’t stay true to the above format.

Numbers in position 9: The 9th digit refers to the dial color

A = MOP, White, Beige, Ivory, Arctica

B = Black, Anthracite, Diamond Black, Royal Ebony

C = Blue, Moroccan Blue, Meteor, Neptune Blue, Peacock Blue

D = not currently used

E = Rhodium

F = Slate, Slate-Grey

G = Silver, Silver Storm

H = Champagne, Amber, Desert Dune

I = Yellow

J = Smoke Grey

K = Red, Burgundy, Sunset, Rose

L = Green, Turquoise, Laurel Green, Spruce

M = Graphite, Titanium

N = not currently used

O = Coral

P = not currently used

Q = Bronze, Havana, Grey Violet, Burnt Oak

Numbers in position: 10, 11 & 12: Dial Design

The positions 10, 11, 12 refer to the dial design of the watch.

Three numbers with no discernable pattern represent the dial type.

These last numbers have no real format, but they are used to define the dial design, such as sub-dials, date window, etc.

Conclusion

All watch brands use reference numbers in order to better refer to and identify specific models. This is especially important if it is a brand that has many different models, which Breitling has. Normally, the reference numbers used by different brands are not made up, but instead, they often follow a particular pattern, just like Breitling’s reference numbers do.

Note:

This information is only for educational purposes. This information has been completed with the help of a number of information sources, and Breitling is not responsible for any information on this page. We inform that there may be incorrect information/errrors/omissions.

Do you have any additional specific questions regarding Breitling reference numbers? Consult one of our watch experts here!

The post Breitling Reference Numbers: A Complete Guide appeared first on Millenary Watches.

We, humans, love to compare things. Which is the best, which is the most price-worthy, and so on…

Finding the next perfect watch can be quite difficult with so many options to choose from, and right now, you have maybe found yourself comparing Breitling and Omega.

Now, the thing with comparisons is that they’ll always spark controversy as different people have different options and experiences, so in this article, we won’t share a definite answer to which is better when you compare Omega VS Breitling, but instead, we’ll bring up and look closer at some of the (maybe) important things to look at when buying a new watch, and then let you decide which is the best option for you. Because what someone may find ”the best”, may not be considered the best by someone else. In other words, there’s no right or wrong. And it also depends on which factors and points you look at when comparing them.

Of course, both Breitling and Omega are two watch brands that have a long and rich history. Omega was founded in 1848 and Breitling was founded in  1884. Both brands are well-known for making high-quality timepieces, but they’re also known for different things. Breitling has a long history with flying, in particular for making high-quality and reliable chronographs that are now loved by watch connoisseurs. Omega is known for a lot of things, among those the most notable is perhaps the moon watch, which was worn on the moon.

Let’s begin by comparing the two companies’ sizes because this gives an indication of which is most popular and which people prefer more. While this doesn’t necessarily tell us which is the best of Omega and Breitling, it is still an interesting point to look at.

Breitling has an estimated revenue of $422.7M, on the contrary, Omega has an operating revenue of $908.4 million. As you can see, Omega’s revenue is significantly larger than the revenue of Breitling, which may not come as surprising considering the fact that Omega is more well-known than Breitling. In particular by people who are not really into watches and don’t know anything about them.

As mentioned, the answer to Omega vs Breitling depends on the context of the question and how you compare them. Some of the questions many people consider when comparing watches – in this case, Omega and Breitling, are the following:

• Which is the highest quality watch – Omega or Breitling?
• Which is the most price-worthy watch – Omega or Breitling?
• Which is the most popular? – Omega or Breitling?
• Which brand makes the best watches? – Omega or Breitling?

Some questions are easier to answer than others, but we’ll do our best to cover and compare the two.

Now, without further ado, let’s look at some of the most interesting and important points that are worth looking at when comparing watch brands, and have in mind that there is no real right or wrong – and which you should choose is completely up to you and your personal preference.

Breitling VS Omega: style and movements

The movements are unarguably the most important part of a watch. They’re the beating heart, and they are what fascinates and impresses watch connoisseurs.

Having in-house movements is considered very important in the watch industry. In particular by customers.

Ariel Adams from Ablogtowatch said this:

”The economics, as well as the psychology of our feelings surrounding mechanical watch movements, is often at odds with logic. I propose that quality movements sourced from top-shelf suppliers are, in many instances, as good or much better than those prestigious “in-house movements” we collectors tend to celebrate so often and with such fervor. Consider, first, the notion that watch movements are tiny engines whose performance and reliability are probably the most important things for a prospective owner. For machines to operate well, they need to be thoroughly tested and optimized for performance over (sometimes) years of careful testing and tweaking. Not even computer simulations can adequately test how these machines will operate in the real world.”

Both Omega and Breitling develop and produce in-house movements, but at the same time, both also use externally sourced movements for some of their models.

Also, Omega (generally speaking) produces watches with far more complicated movements and makes their own in-house movements to a much greater extent than Breitling does. In that sense, Omega is considered to be a watch brand that makes superior watches than Breitling – and whether or not this is the case can, of course, be debated.

Omega has worked hard to prove that they’re a watch manufacturer that can produce extremely complicated and unique movements, and Breitling has not focused on this to the same extent. Instead, they have mainly focused on making watches in large productions rather than also, on the side of the large production watches also making unique and innovative watches.

In terms of innovation, Omega is probably the winner of the two brands. Omega has come up with lots of interesting innovations such as their now-iconic “co-Axial” movement, the “Master Co-axial anti-magnetic”. And they also experiment with lots of unique and new materials such as liquid metal and different types of gold and titanium. As for the latter, Breitling has also done some experimenting with new materials, such as carbon fiber.

We’ll go more into pricing further on, but while we’re on the track of movements, some people mean that because Breitling uses externally-produced movements at a greater extent than Omega, you get more bang for your buck buying Omega – if in-house movements 

In other words, some people mean that the Breitling watches that don’t use in-house movements don’t give you enough bang for the buck, but again, this can be debated.

In terms of style and design, you may say that Omega and Breitling are quite different from each other.

Omega’s most iconic and famous model is the Speedmaster, and the most iconic Breitling watch is probably the Navitimer. Both of these watches are well-respected and instantly recognized by people who know watches thanks to their distinct design, and they’re also both chronographs.

Generally speaking, Breitling makes more ”daring” and ”out there” watches than Omega does, and this is a reason why some Breitling models may appeal to different people than Omega. Generally speaking, Breitling watches tend to have quite busy dials, which appeals to some but not all. For example, both the Speedmaster and the Navitimer are chronograph watches, but upon comparing them, you’ll find that the dial of the Navitimer is much busier than the Speedmaster – which of course appeals to some people, but many people find them too busy.

Something that is especially interesting when comparing Omega vs Breitling is their sizes. Breitling is notoriously known for making large watches, and while both manufacturers make smaller watches, thanks to the overall large sizes on most watches from Breitling, these watches tend to appeal to a different audience of people who like and can pull off watches that are on the larger side.

Both Omega and Breitling have a large number of models and variants to choose from, and something that they both have in common is that they continue to build on already existing models. For example, Omega’s most popular model is, as mentioned, the Speedmaster, and Omega has made many variants of this model – just like Breitling has made many variants of their Navitimer model.

Development

Both Omega and Breitling develop digital watches that are meant to help the wearer in different ways. Breitling, which has a long pilot history naturally develops watches that are meant to help pilots in one way or another, but the most famous innovative Breitling watch that truly helps the wearer is probably the Breitling emergency watch, which can be considered quite revolutionary. These watches are often known as ”professional” watches.

Omega has also made a few watches meant for professionals

In that sense, both of the brands try to push the limits and innovate new technology and make new watches that are not only beautiful and tell the time, but also do something more.

Therefore, in this category, there’s no real winner. One professional watch that Omega makes is the Seamaster PloProf 1200m which offers 1,200 meters of water resistance.

Warranty

Warranty is an interesting way of comparing watch brands because the warranty can be viewed as how ”proudly” the brands stand behind their products, in other words, at least in theory, give a slight indication of which watch brand has the highest quality.

From July 1st, 2018, all Omega watches come with an international warranty of five years. This is an extension from three years and was a huge step for Omega when introduced.

On the contrary, all Breitling watches are covered by a two-year international warranty or a five-year international warranty for watches equipped with a mechanical manufacture movement.

In other words, Breitling only gives a five-year warranty for their in-house movement-powered watches, and since Omega mainly uses in-house movements, this is no issue for them, but since far from all Breitling watches use in-house movements, one could see this as Breitling watches, in theory, are lower quality than Omega since Breitling only offers a five-year warranty for their in-house movements.

Omega was able to extend their warranty from three to five years thanks to improving their components and thus making more durable and higher-quality movements.

Now, there’s no doubt that whether you buy an Omega or a Breitling, you get a top-quality Swiss watch that has gone through rigorous tests. Both brands make great timepieces, and both offer their own unique innovations and strengths.

Omega VS Breitling: Pricing

Pricing is highly relevant when comparing watches, and it’s important to have pricing in mind because otherwise, you risk comparing pears to apples.

Luckily, Omega and Breitling watches are relatively similarly priced, and this is probably also the reason why a lot of people tend to want to compare the two brands.

You can buy an entry-level Omega watch for more or less the same price as an entry-level Breitling. Two popular entry-level watches that are often compared are Breitling’s Superocean model and Omega’s Seamaster model. People who are looking for a chronograph watch rather than a diver’s watch may compare Omega’s Speedmaster with Breitling’s Navitimer.

As for the Superocean and the Seamaster, the price is between €4000 and €5000.

Omega VS Breitling: Popularity

Popularity is rather subjective, but as brought up earlier, revenue can be a helpful indicator, and clearly, Omega sells a lot more watches than Breitling does.

Both of the brands are considered to be among the top 50 Swiss watch brands, and they both play an important and large role in the Swiss watch industry.

While both are ranked in the top 50, Omega ranks higher than Breitling. Omega is also more recognized by people than Breitling is. This may or may not be important for you, but people will much more often say ”Nice Omega” than they’ll say ”Nice Breitling” – simply because more people know Omega than Breitling even though they are both two major players in the Swiss watch industry.

Omega VS Breitling in modern times

Omega has gotten more recognition in recent times thanks to James Bond and other well-known individuals such as George Clooney. Breitling, of course also has its ambassadors, but is there something more iconic and special than having James Bond himself carry a particular branded watch (and the same brand) for countless consecutive decades?

Conclusion – Omega VS Breitling

When comparing watch brands with each other, it’s often difficult to crown a clear-cut winner, because again, it depends on what you are comparing, but it also comes down to preference. Some people are naturally drawn to larger, and often more unique and sporty watches, and if that is the case, they’ll naturally be more drawn towards Breitling.

And the same goes for Omega. If you find the history of Omega more appealing, and you think it is very important that the watch brand you wear goes full-heartedly into making and innovating reliable and high.-quality movements, you may be more drawn towards Omega.

Again, note that this is meant to be an objective comparison between the two brands. We advise you to follow your heart and taste and research watches from both Omega and Breitling if those are the two brands that speak most to you and then narrow your options down to just one or two from each brand.

Which of Omega and Breitling do you like the most? In your opinion, which is the winner of Omega VS Breitling?

Either way, if you’re looking for a specific Breitling or Omega timepiece, we can help you find it through our source a watch service! And don’t forget to explore all our watches for sale.

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How long is Breitling’s warranty and how does It work?

Breitling is a Swiss luxury watchmaker that dates back to the 1800s. All their timepieces are subject to tests by the Official Swiss Chronometer Testing Institute (COSC).

In this article, we are looking closer at the Breitling warranty and how it works.

Breitling warranty – complete guide

Breitling watches are covered by a two or five-year international warranty. The warranty covers, as with most watch warranties, manufacturing defects, and inaccuracies. More on what the warranty covers and doesn’t cover further on.

The warranty period starts from the date of purchase from the official Breitling retailer. Any person can claim the warranty by bringing the watch together with the original warranty card to an official retailer or any authorized Breitling service center.

When the electronic warranty card is activated at the point of sale, the following information appears on the card:

• Model name
• reference
• serial number
• name of the retailer
• activation date as well as the international warranty length.

Note that the warranty is not connected to a person. It is connected to the warranty card and the watch.

Breitling 5-year warranty vs 2-year warranty

A Breitling watch comes with either a two or five-year warranty. Breitling watches that have an in-house (manufacture) movement come with a five-year warranty and watches with externally sourced movements have a two-year warranty.

The five-year warranty is granted under the condition that water resistance tests are performed every two years following the date of purchase by an authorized Breitling service center. These tests are done free of charge. The tests are partly done to ensure the water resistance of the watch. Due to the natural deterioration of the gaskets, in order to ensure their water resistance, a checkup every two years is necessary. If the two-year check is not performed, the warranty will be void after two years.

The Breitling warranty does not cover:

• theft, loss, acts of God, natural disasters, and accidents (blows, shocks or crushing, etc…)
• damage resulting from mistreatment or improper use
• damage resulting from any tampering with the watch by any party whatsoever other than an authorized Breitling service center
• wear and tear from normal use and aging of the watch
• water resistance problems and their consequences if the water resistance tests have not been performed every two years
• applications for the repair of a watch for which the warranty card has not been activated.

Bear in mind that you as a consumer are also protected by the consumers’ rights in the country in which you buy your Breitling watch.

Breitling electronic warranty

From around 2013, Breitling started using electronic warranty cards. Prior to this, Breitling used paper or plastic warranty cards.

The watches have COSC certificates with an RFID chip that can be read by a device that the authorized dealers will have in the store. 

The official retailer will activate the electronic warranty card at the point of sale. The machine will also back up to Breitling’s server, so they have a record of the watch being sold, at which AD, and the date that it was sold. This way Breitling can also keep track of their retailers’ inventories and see which watches are selling and which aren’t.

As explained by Breitling:

“What is the Breitling e-Warranty? It’s simple! Insert the e-Warranty into the card reader, place the COSC certificate under the card reader, press OK and the Breitling International Warranty is activated! If your card reader’s WIFI is configured, Breitling immediately receives the activation information with no additional effort from the user! With this information, Breitling can analyze its sales worldwide. Breitling is also able to help you choose the watches that generate the highest turnover. Every after-sales service center around the world can verify the warranty activation and provide the best service through the Breitling After Sales Services Tracking System.”

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Breitling is one of the most famous luxury watch companies in the world.

Its iconic “B” logo with wings surrounding it is well-known and closely associated with the world of aviation just like its history. Its Chronomat and Navitimer models may very well be some of the most well-known models coming out of Switzerland. Breitling has a long and interesting history that stretches far back to the 19th century. Let’s look at the facts about Breitling which can tell us a little about how Breitling has been shaped into what it is today.

37 facts about Breitling

1. Breitling was founded by  Léon Breitling at only 24 years old

When Léon was just 24 years old, he started Breitling. This is quite impressive.

2. Leon moved to a new headquarters and factory after less than 10 years

After less than 10 years of launching a company at 24, Breitling expanded to a new factory. Now, he employed over 60 people.

3. Léon and his son Gaston died early

Both of the Breitlings died at an unexpected and young age.

4. Breitling developed its first chronograph in 1915

Today, Breitling is maybe most associated with chronographs, and it was in 1915 that Breitling’s history of precision chronographs started.

5. The Breitling name didn’t appear on the dials of the watches until the late 1920s

Despite operating for several decades, the Breitling name didn’t appear on the dials until more than 40 years after it was founded. This is not only true to Breitling but a number of Swiss watch brands. The reason is that these brands didn’t think about branding and building a brand. They thought about simply making great watches.

6. In 1930, Breitling launched the patented Vitesse stopwatch

This Vitesse stopwatch was so accurate that police used it to clock speeding motorists.

7. Breitling released its Emergency wristwatch in 1995

The Emergency wristwatch has an integrated micro-transmitter that enables you as a wearer to send a distress signal in case of an emergency. This allows individuals to be quickly located and then rescued. And the Breitling Emergency watch has actually proven to be a real tool for saving lives many times. 

As an emergency watch, Breitling is unique of its kind, and it is popular for adventurers who need a  tool that actually makes a difference.

8. Breitling’s Emergency watch has saved more than a dozen lives

Breitling was the first to launch an Emergency wristwatch with an integrated emergency beacon, and since 1995, the watch has actually proven to be a real lifesaver – many times.

In 2003, two British helicopter pilots were stranded, and could with their Breitling emergency watch become rescued in Antarctica.

Almost ten years later, an Alaskan hunter was also located and rescued thanks to his Breitling Emergency watch.

9. Most of Breitling’s movements weren’t branded in the 1940s and early ’50s.

The dials weren’t branded until the late 1920s, but the movements of Breitling weren’t branded until the 1940s and ’50s.

The reason that Breitling didn’t brand their movements was, again, because they didn’t expect and believe that people would rise up around their brands.  As such branding watches in the Swiss watch industry wasn’t really considered a lot.

10. Breitling released its iconic Navitimer model in 1952

One of the most iconic, if not the most iconic timepieces of Breitling is the Navitimer model.

In 1952, the Navitimer was launched. This was a chronograph that was ahead of its time due to the fact that it could handle all calculations required for flying an airplane.

Because of this, the Navitimer because immensely popular among pilots, and this is what has greatly contributed to Breitling’s reputation for aviation.

11. Breitling is the inventor of the chronograph 

Breitling is mostly known for its chronographs, and when you find out that the brand is the inventor of the chronograph, it makes perfect sense.

Breitling was the first to put the chronograph inside a wristwatch and enable an easy-to-use function inside of the watch.

In 1915, Breilting established itself as the number one pilot’s watch, but in 1934, Breitling made their chronographs even more helpful and valuable to pilots as they invented the return-to-zero push-piece (in other words a flyback chronograph, resetting the chronograph to zero). Continuing to push boundaries within aviation and piloting, Breitling launched the Aerospace in 1985. This was a digital chronograph that introduced new features and new helpful tools for pilots, making the brand even more popular among pilots.

12. Breitling has withstood two major economic challenges over the course of its history

Breitling has struggled but made it through two major economic challenges. First, the Great Depression in the 1930s, then the Quartz crisis in the late 1970s, but Breitling made it through and is still around today.

13. Breitling delivered a large number of chronographs to the Royal Air Force in 1939

Maybe not the most surprising facts about Breitling. Considering Breitling had become loved among pilots for making truly helpful wristwatches, the Royal Air Force bought watches from Breitling in 1939. This event has had a big impact on Breitling’s reputation as an aviation watch company.

14. Breitling developed its “navigation computer” in 1952

In 1952, Breitling made its navigation computer. This computer was able to handle all the calculations needed for a flight plan. Of course, this also contributed to Breitling’s role within aviation.

15. Breitling invented the self-winding chronograph movement in 1969

Breitling made a huge invention that was vital to the continued success of the Swiss watch industry in 1969 – the self-winding chronograph.

16. Breitling launched its SuperQuartz movement in 2001

Breitling’s SuperQuartz is ten times more accurate than regular quartz movements, and in 2001, Breitling launched its new Quartz technology.

Thanks to their SuperQuartz, Breitling makes the only electronic movements on the market which meet COSC requirements.

17. Breitling was the first chronograph watch in space

Now, Omega is the world-famous moon watch, but Breitling made the first chronograph to go into space, outside of the earth’s atmosphere

The astronaut Malcolm Scott Carpenter wore a Breitling Cosmonaute in 1962 during his mission on the Aurora 7 space capsule. 

To make it helpful in space, Breitling added a 24-hour dial to help the astronauts to distinguish between night and day.

18. All quartz movements of Breitling are certified by the COSC

Breitling Superquartz movements are the only electronic movements on the market that meet COSC requirements.

All of these movements are certified by inspection, and can therefore officially name them chronometer. The process of certification is an 11-day long process where the watch’s rate deviation is tested.

19. Every employee of Breitling receives a Breitling watch

Each employee working with Breitling receives a free watch starting at the company. People with different roles within the company get different models.

If the employee chooses to leave the company, they get the opportunity to buy the watch at a special deal. Of course, part of this is to avoid people coming to work with Breitling just to get a watch and then leave.

20. Breitling purchased the Kelek company in 1997

Kelek specialized in upgrading mechanisms movements, and Breitling purchased it in 1997.

21. Breitling makes the Chronology catalog every year

This is essentially Breitling’s own magazine which they make and distribute in November every year. 

22. Breitling changed its name to Breitling Chronometrie when it was launched in La Chaux-de-Fond

Originally, Breitling was named Breitling SA.

23. Léon Breitling focused on developing chronographs

It’s no secret that Breitling is a watch company focused on chronographs and aviation.

The initial reason for this is that Léon Breitling focused a lot on chronographs. The demand for them at the time was increasing, with people in need of industrial, military, and scientific tools that could help them.

24. Léon Breitling passed away in 1914

When Léon passed away, his son Gaston took over the company.

25. Leon Breitling’s son Gaston passed away unexpectedly in July 1927

Then, in 1928, just 13 years after having taken over the company, Gaston died, and at the time, the son Willy was only 14 years old and thus too young to take over the company.

Therefore, Breitling was managed by an external team. for five years.

26. James Bond wore a Breitling watch in the movie Fireball

James Bond may be mostly associated with Rolex and Omega, but it is true that James Bond actually wore a Breitling watch in one of his films.

In the movie Fireball, Sean Connery wears a Breitling Top Time chronograph. This is the only time Bond wore a Breitling watch, and probably ever will.

The watch couldn’t just measure the time. In fact, with the aid of a built-in Geiger counter, Bond could also measure ionized radiation levels. 

27. The Navitimer is developed from the Chronomat

The Chronomat was released before the Navitimer, and as such, the Chronomat is the base design for the Navitimer

Today, the Navitimer is considered the ultimate pilot’s watch, but if you look closely, you’ll see that the Navitimer originates from the Chronomat, which launched about a decade earlier.

The two watches today, however, don’t have much in common, as they have, in a way gone two separate ways.

28. Breitling was the first company was the first to implement the slide rule in 1942

The slide rule is a logarithmic scale which Breitling is most famous for. Breitling incorporated this feature into their watches, which include the Chronomat and Navitimer.

It is a computational peripheral ring that started to be used with the Navitimer and Chronographs. Today, the slide rule is still installed in today’s Navitimer models.

29. Originally, the Chonomat was made for mathematicians and scientists

It doesn’t sound as cool or appealing as being a pilot’s watch, but the name itself can be a little revealing ”ChronoMAT”

It was originally made for mathematicians and scientists at a time when watches often were constructed to meet specific occupational tasks. In other words, they were tools.

The Chronomat timepiece because the official timekeeper of the APOA Pilot Association, making it associated with aviation, but this is one of the most interesting facts about Breitling since the Chronomat was originally intended to aid mathematicians since the watch is equipped with two scales that synchronize with one another, enabling different mathematical calculations.

30. Breitling released its in-house chronograph movements in 2009

In 2009, Breitling released its B01 in-house movement. This was a big step for Breitling as it started showing that Breitling was a watch company to count on, one that didn’t compromise on quality or quantity. Before the in-house movement, Breitling exclusively used ébauches from a number of movement suppliers, such as Venus, Valjoux, and ETA. 

The B01 caliber that Breitling has developed is accurate, solid, and of high quality. The B01 movement was an in-house self-winding, column-wheel chronograph movement. This was used in the Breitling Chronomat 01 as well as the Navitimer 01.

31. The Breitling Orbiter became the first hot air balloon to circumnavigate the globe

Breitling has a close heritage of aviation, as well as extreme sports and outdoors. This is why, in 1999, Breitling’s orbiter became the first hot air balloon to circumnavigate the globe.

32. Since 2000, all Breitling watches meet the standards of Certified Chronometre

It’s not only Breitling’s SuperQuartz watches that are COSC. In fact, since 2000, all the watches of Breitling meet the standards of Certified Chronometre.

33. Breitling only produces watches

Some watch companies make other things too such as jewelry and other accessories, but Breitling only produces watches.

34. Breitling has only had five CEOs from 1884

From 1884 to the present the Company had only five CEOs. That’s quite impressive. It also goes to show just how passionate the CEOs are in the company.

35. Breitling owns seven jets

Breitling has its own jets which they use for branding. Chances are, you’ve seen Breitling’s iconic jets and flight crew in images or ads.

Since aviation is a big part of Breitling’s DNA, this makes sense in a way.

36. Breitling has two main headquarters

The first headquarters is in Grenchen and their Factory is at La Chaux-de-Fonds

The factors in La Chaux-de-Fonds  Switzerland was the first factory in 1892, but today it is no longer owned by Breitling.

37. Breitling was bought from the family in 1979

The Breitling family sold their shares in the company in 1979 to Ernst Schneider. Following, the company was owned by the Schneider family until 2017. 

In 2017, the son of Ernst, Theodore Schneider, sold the majority stake, 80%, in Breitling to CVC Capital Partners for over $870m. 

Today, the Schneider family still owns 20% control of Breitling.

Conclusion

Breitling is a watch company that has a rich history of innovation and evolution. It is closely associated with innovations, and these facts about Breitling have hopefully explained how Breitling has established itself as the ultimate pilot’s watch company. Today, Breitling keeps on evolving and developing, and it is especially known for its oversized watches – much to the fact that pilots need large watches.

Which of these facts about Breitling did you find most interesting?

The post Top Facts about Breitling: 37 Interesting Things you Must Know! appeared first on Millenary Watches.

Breitling’s history is much focused on aviation and chronographs, but it’s not only about that. The brand was founded in 1884 in St-Imier, Switzerland. It’s no secret that the brand has a close relationship with aviation, and looking at Breitling’s vintage advertisements, it’s evident that it was, and still is, a big focus area.

Most commonly known for its now legendary Navitimer model, the watches from Breitling are sporty, robust, and often made in large sizes. Of course, looking back at the vintage advertisements, you will quickly see that this has not always been the case. The market has changed throughout the decades, and so has Breitling’s offerings.

By looking at the vintage Breitling advertisements, we can get a better understanding of the brand that Breitling was trying to build at that time, and how they wanted to be perceived by the general public.

To take a trip down memory lane and explore Breitling’s past, we have collected some of the brand’s advertisements throughout the decades. It’s relatively easy to see which are old and which are never based on how they are designed and which watches they advertise. This makes it interesting as you can clearly see that the way Breitling promotes itself changes over time.

Some of the vintage Breitling advertisements in this article, you may be able to recognize since they’ve become icons and seen huge success.

Vintage Breitling advertisements

All credit goes to their respective owners and Breitling. Most images were taken from Pinterest and Tumblr. Contact us for any credit.

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Breitling is mostly known for its technical watches, and more specifically its pilot’s watches. It was founded by Léon Breitling in 1884 Breitling and has played a major role in developing the chronograph in the wristwatch. The timepieces of Breitling can be seen as sturdy and reliable tools and high-performance instruments. Today, it is one of few watch companies that manufacture and produce their very own mechanical chronograph movements in their own workshops.

Their most iconic watches are the chronometers designed for aviators with the Navitimer model in particular.

What’s unique about Breitling is that the company fits certified chronometers in all models.

Breitling Retail Prices

Retail prices of Breitling watches change on a regular basis for various reasons, such as price adjustments, currency rates, and other external factors. Therefore, to see the up-to-date retail prices of Breitling watches, it is best to look at the official website of the brand and the list of their respective models.

For a complete updated list of Breitling Retail prices, visit Breitling.com.

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